THE LAHORE JOURNAL OF BUSINESS

Author(s): Rubeena Tashfeen, Saud Hayat, Afreen Mallik

Keyword(s): CAAR, corporate governance, Pakistan Stock Exchange, Risk Management

Author(s): Ali Awais Khalid, Ghulame Rubbaniy, Muhammad Faisal Rizwan, Hassan Rauf Chaudhry

Keyword(s): Asymmetric information, signaling theory, sovereign wealth funds (SWFs), Generalized estimating equation, mergers and acquisitions

Author(s): Shaista Jabeen, Sayyid Salman Rizavi

Keyword(s): Herd behavior, behavioral finance, return dispersions, PSX and stock returns

Author(s): Khola Ozair, Muhammad Luqman, Syed Nisar Hussain Hamdani

Keyword(s): Islamic banking, Religiosity, Customers’ Preferences, Azad Jammu and Kashmir and Conventional Banking

Author(s): Hassan Raza, Arshad Hasan, Abdul Rashid

Keyword(s): Mean Variance, Semi-Mean Variance, Downside Risk, Downside CAPM, Traditional CAPM and Fama-Macbeth Regression

Author(s): Saad Shahid

Keyword(s): Brand positioning strategy, brand positioning effectiveness, brand love, high street retail and Pakistan

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Keyword(s): Customer orientation, customer-oriented behavior, customer intimacy, Commitment, dyadic data, Interpersonal Relationship

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Keyword(s): Developmental feedback, perceived organizational support, job complexity, Proactive Personality, core self-evaluations.

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Keyword(s): Perceived humor, attitude towards the advertisement, attitude towards the brand, message arguments, self-monitoring, purchase intention.

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Keyword(s): Herzberg’s theory, job satisfaction, Telecommunication, front line employees

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Keyword(s): Brand Loyalty, brand switching, Young Consumers, Smartphone