Significance of Country of Origin on Consumer Buying Behavior with Mediation Model of Religiosity among the Students of Higher Education Institutes in Lahore
Journal:Abasyn University Journal of Social Sciences (AJSS), 2018, Volume 11, Special Issue - IGCETMA
Author(s): Muhammad Ali, Dr. Muqqadas Rehman, Dr. Muhammad Khyzer Bin Dost, Muhammad Wasim Akram
Keyword(s): Country of Origin (COO), Consumer Buying Behavior (CBB), Extent of Religiosity (EOR)
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