Abstract
This study is undertaken to investigate the perception of women entrepreneurs about Islamic banking in Quetta city. The researchers used qualitative approach for the purpose of better and in-depth understanding of women entrepreneurs about Islamic banking. For data collection, the semistructured interviews were conducted from 10 women entrepreneurs who were highly aware about Islamic banking. The data was analyzed by using thematic analysis. The study identified various themes such as Islamic, Shariah, modes of finance, Islamic values, Riba, uncertainty, gambling, Shariah board, Halal, social welfare, Zakat, and Charity. From the in-depth analysis of data, the study found that women entrepreneurs developed their understanding from newspaper, TV commercials, billboards, and some of them studied Islamic banking as a course work during their studies. They have clear understating regarding the all aspects of Islamic banking such as Islamic principles, Shariah board and its role, Islamic banking products, Islamic modes of finance, and Islamic banking contribution towards social welfare. The study suggested that Islamic banks should arrange various workshops, seminars and invite religious scholars and Islamic banking experts to create the awareness and to provide the better understanding about Islamic banking and its products in Pakistan.
Keyword(s)
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